RAMOJI KRIAN UNIVERSE

धर्मेंद्र शास्त्री ( सहायक प्रोफेसर RKU) नमस्कार मै धर्मेंद्र शास्त्री रामोजी क्रियान विश्वविद्यालय हैदराबाद (RKU) में सहायक प्रोफेसर के पद पर कार्यत हूँ। मै Television News & Programs Production, Radio Production & Managements और Development Communication & Media Technology पाठक्रम पढ़ाता हूँ। मैंने टेलीविज़न प्रसारण की तकनीकी प्रक्रिया पर एक पुस्तक भी लिखी है जोकि Television News & Programs Production पाठक्रम के लिए काफी उपयोगी है। मै पूर्व में St. Xavier’s college Patna, मौलाना मजहरुल हक अरबी फारसी विश्वविद्यालय पटना, New Govt. Polytechnic Patna, Animation Academy Patna, और आर्केड बिजनेस कॉलेज पटना में सहायक प्रोफेसर के पद पर कार्यत था । मै लगभग 7 वर्षो तक विभिन्न न्यूज़ चैनलो और प्रॉडक्शन हाउस मे कार्य किया हूँ । Television News & Programs Production, Radio Production & Managements और Development Communication & Media Technology पाठक्रम आज युवाओ के लिए काफी उपयोगी है। जो युवा कुछ अलग करना चाहते है अपनी योगता को एक मुकाम देना चाहते है उनके लिए...

Let us begin the discussion with the primordial media i.e. print media. Research in the field of print media deals with readership research, circulation research, readability research and the likes. It is also important to know that print media and online media go hand in hand due to the publication of online news journals. We all know that the sustainability of any media house depends on the revenue generated from advertisements. On the other side, the rate of advertisements depends on the circulation of the publication as well as the website usability of any site. Consider the case of electronic media; which broadly constitutes television, radio and films. An electronic media researcher has to get data on the television viewership or radio listenership through survey with the help of gadgets such as People’s Meter or Portable People’s Meter to capture data. Similarly, for research on films, it is important to know about the pre-business market research on films dealing with h...

The pen is mightier than the sword or so goes the adage. While the younger generation might just scoff at it, the proverb is probably truer today than any other time in recent history. As far as honest journalism is concerned, we are undoubtedly going through the hour of the wolf. Print journalism for many media organizations has transformed into a tool for dangerous political propaganda. As the country immerses itself into a strange binary discourse of nationalism and anti-nationalism, the mediascape is continuously getting murkier. Without drooling unnecessarily into obscurantism, let me make an honest attempt at deconstructing the existing stalemate. While suggesting solutions might not be enough by themselves, the process needs to be initiated somewhere. So, here is my five-point agenda to tide over the crisis, literally and metaphorically As much as we might be nostalgic about the newsprint, emphasis needs to be on the online medium. Not only is it less expe...

There are all sorts of producer in the media. There are producers who finance a project, some help in executing and taking policy decisions and some manage and co-ordinate things on the ground zero. Today let us take a look into the life of a Visual Effects Producer. A VFX producer is a key person for any VFX unit .It is this person who receives inputs from the client and the creative teams, budgets a show, schedules artists and delivery timelines. Above all, a producer is the bridge that holds the client, the creative supervisor and the artist teams together. Shotgun - Production Management Software Producing, a show be of any kind – film, TV, ad is an art. It requires quick thinking, analysis, decision making and above all team work. Merely learning a software is not enough. A good producer must be a people’s person. Often in this line of work, you need to push yourself beyond the normal working norms. When artists teams sit through night after night delivering shots, the...